Elevate Customer Experience,Team Performance & Leadership.

with the power of Relational Intelligence and Luxury Excellence.

Dr. Michaela Merk (CSP), inspires audiences across the globe as a keynote speaker, trainer & coach

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Michaela Merk CSP Speaker



Each keynote has its corresponding training.

leadership excellence

Reach Leadership Excellence
with Relational Intelligence.

customer Experience

Exceed Customer Experience
with Relational Intelligence.

& luxury

Elevate your Brand
with Luxury Power



Companies around the world are facing major transformations accelerated by the arrival of new technologies, changes in consumption, increasing competition, company mergers, and a growing need for environmental and social responsibility. Change generates uncertainty not only for leaders but also for employees who are pushed out of their comfort zones, having to adapt and chart an unpredictable future.

To master these situations, leaders must strengthen their teams’ capacity for collaboration across different departments while ensuring the highest level of commitment.
Can you guide and motivate them throughout this journey?

This change is essential for organizations to excel and surpass their competitors. It mobilizes the collective spirit necessary to achieve the highest goals, particularly during difficult transformations.

This conference is the culmination of more than a decade of continuous research in the field of Relational Intelligence, enriched by the Olympic spirit of the triumph of collaboration amidst change.

Key Takeaways

  • Elevate your teams to the pinnacle of excellence through emotional leadership.
  • Forge strong and lasting connections with your stakeholders, even in times of change.
  • Inspire and guide your teams to pursue common goals with conviction.
  • Effectively manage and motivate employees from the Millennial and Generation Z cohorts.
  • Empower your teams and amplify their value to exceed goals.


This conference is a journey towards leadership excellence, designed to help companies achieve their goals, even during periods of transformation.


Elevate customer experience with Relational Intelligence

In this energizing conference, sales and service teams will acquire the skills to reach the pinnacle of excellence in customer loyalty and satisfaction. With her positive winning spirit, Michaela will elevate your teams to olympic heights of emotional and relational intelligence, ultimately enhancing the overall customer experience and emotional bond.

In an era where customers can easily access comprehensive information about products and brands online, possessing high levels of relationship excellence has become paramount to satisfying discerning customers. Crafting a memorable experience for customers is a significant challenge in today’s highly competitive business landscape and fast-moving world characterized with information overload.

This keynote is a culmination of over a decade of continuous research in Relational Intelligence, enriched with the invigorating Olympic spirit of collaborative triumph amidst change.

Key Takeaways

  • Explore strategies for boosting sales through emotional and relational intelligence.
  • Train your teams to foster emotional bonds between customers and your brand.
  • Ensure a memorable experience for discerning customers using luxury giants’ tactics.
  • Turn today’s customers into true advocates, promoting your brand with pride.
  • Transcend customer satisfaction and loyalty increasing customer lifetime value.

Discover how to turn teams and clients to brand ambassadors and unleash their potential in sales and service excellence.

selling premium

Elevate your Brand with Luxury Power

In a challenging market, is your brand ready to emerge with resilience and appeal? Are you looking to maximize your brand’s potential with a long-term strategy? Do you want to uplift your brand’s perceived value, desirability, and successfully sell to your clients?

This highly engaging keynote is designed to provide you with the insights and tools you need to elevate your brand to new heights. Discover the secrets of the powerful premium and luxury world, where creating desirability and striving for excellence are paramount.

During this keynote, you will gain inspiration from the luxury sector’s approach to building a strong, desirable brand. Learn how these brands consistently achieve excellence and maintain a competitive edge. Even if your brand is not currently considered a luxury brand, the principles and strategies discussed will help you attain leadership in your category. You will learn how to enhance your brand’s performance, excel in customer service, and increase the perceived value of your brand.

Key Takeaways

  • Understand the strategies luxury brands use to create and maintain desirability.

  • Learn how to apply these strategies to your brand, regardless of your market position.
  • Discover methods to enhance your brand’s perceived value and appeal to customers.
  • Gain insights into creating a long-term strategy that maximizes your brand’s potential.
  • Explore ways to excel in customer service, ensuring a memorable experience for your clients.
  • Learn how to lead in your category by adopting principles of excellence from the luxury world.


By the end of this keynote, you will be equipped with the knowledge and inspiration needed to transform your brand, driving its success and desirability in a highly competitive market.


experience michaela on stage

With over two decades of expertise in leadership and luxury, Michaela has identified the power of relational intelligence, the art of connecting, analyzing and adapting to create lasting and meaningful relationships with all stakeholders. 

Mastering not only emotional but also relational intelligence is becoming vital at a time when companies are frequently faced with major challenges: transformations, reorganizations, crisis management, mergers, with the challenge of collaborating better together but also keeping loyal customers who are increasingly demanding.

To identify the most universal skills that make Relational Intelligence so powerful, she began conducting research in 2009, interviewing hundreds of managers and their teams in sales and service functions. She focused on customer-centric industries in Europe, Asia, the Middle East and the USA.

This research led to a PhD, which she defended in Paris in 2012, the publication of articles and books such as “Luxury Sales Force Management: Strategies for Winning over your Brand Ambassadors” (Palgrave McMillan) and the development of keynotes and training courses based on relational intelligence.

At the heart of these skills are the 5 rings of Relational Intelligence, the most universal skills for strengthening relationships between human beings:

  • Demonstrating empathy
  • Building trust
  • Sharing passion
  • Generating gratitude
  • Knowing how to stimulate


Each ring consists of numerous sub-skills, enabling managers to better connect with their teams, salespeople to better retain their customers, and employees to work better together. 

While emotional intelligence allows to identify and analyze our own emotional state, Relational Intelligence goes a step further and measures our ability of establishing strong relationships with our environment. 

The concept’s ultimate goal: The employee or salesperson becomes an ambassador for his or her company and its products, and succeeds in turning customers into ambassadors thanks to a perfect mastery of Relational Intelligence.

The concept of Relational Intelligence lies at the heart of all successful leadership and customer loyalty. It is the basis for generating employee and customer experience.

When Michaela takes the stage, the first thing that captivates the audience is her boundless energy, filling the room within moments of her arrival. This vitality is not only palpable but infectious, as she seamlessly connects with her audience throughout her speech. Michaela’s keynotes are a tapestry of interaction, each thread woven with the intention of joyfully anchoring the content.

She doesn’t just command the stage; she commands the attention and presence of every individual in the room, regardless of their proximity to the platform. With a wealth of expertise drawn from her own leadership and luxury background, coupled with a passion for imparting knowledge, Michaela elevates her presentations with insights gleaned from her research as a respected professor in prestigious business schools.

A former competitive gymnast, Michaela infuses her key messages with artistic flair, rendering her presentations both unique and unforgettable. Moreover, her extensive professional tenure, spanning over two decades and marked by close collaboration with the most esteemed luxury houses across various sectors, equips her with a plethora of compelling examples to illustrate her points.

Years may pass, but Michaela’s impact endures. She dares to stand out, ensuring that her audience’s encounter with her remains etched in their memory long after the curtains fall.

Further characteristics:
  • Michaela is perfectly trilingual and proposes keynotes in English, French and German 
  • The average length of one keynote is between 45 minutes and 1h30
  • She presents in front of audiences of 50 up to 2500 people
  • Thanks to her very international background she delivers keynotes across the world
  • Michaela’s speeches are always adapted to her client’s needs, the event, the audience, the industry able to build the bridge between her own cases and research and the reality of the companies that invite her. 

international presence



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